Recent Launches of Vit D3 supplement will transform nutraceutical market

Published Date: Nov 2015

Juice Press, New York, has recently launched vegan Vitamin D3 tablets. The launch forms the most recent addition to the company’s proprietary line of nutraceuticals. The product as opined by industry experts will from revolutionize the Chinese & international market since it does not contain any chemicals and any other harmful inactive ingredients.

The new product will be sold under the name Dr. Green's Vitamin D3, which is a promising extension of the brands trademarked known as Dr. Green's. The product as claimed by the company is made using just three ingredients: lichen, chicory extract, and chamomile extract, all disclosure of the ingredients being made transparently, which lends competitive edge to the company, as claimed by industry experts. While lichen is a potential source of vegan vitamin D3, chicory extract is an excellent probiotic. Some of the notable features of the product that compares favorably with other Vit D3 supplements in the market are the absence of any stabilizers & extra oils in the supplement. One tablet can deliver 2,000 IU of the vitamin, which can be easily absorbed by the body.

Stressing on the competitive edge the product offers to the company, its Founder & CEO Marcus Antebi said, "The supplement is a natural progression of product innovation for Juice Press, and creating this line of supplements complements our already extensive and pioneering product lineup,"

Great market opportunities exist for many nutraceutical & probiotic manufacturers in making products which offer Vitamin D3 in the form of supplements, as confirmed by various market research reports.  Recently, Prof Research Reports has added a report titled “Global And Chinese Vitamin D3 Industry, 2015 Market Research Report”, which offers industry insights into the changing market dynamics & competitive landscape scenario in terms of recent strategies adopted by key market players to consolidate their positions in the market. 

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